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What is Your Social Media Marketing Strategy?
Is your company getting ready to jump of the cliff and into social media — Lee Odden of TopRankBlog wants to know if you will jump as a Lemming or a base jumper.
The 22 Step Social Media Marketing Plan
From Mashable.com — this is a list of 22 examples of stellar use of social media by large companies. Definitely worth the read and expect to do some deeper research into those social media outlets you are interested in by exploring what these companies are doing.
4 Views of Social Media: Planning a Successful Social Media Strategy
A blog post written from the Search Engine Strategies 2009 Conference. The post is a bit chaotic but gives a well rounded perspective on the use of social media.
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