This book is never more than 5 feet from my desktop computer.
It’s a thesaurus full of “Power Words” and phrases that get people to take action.
If you struggle, as most of us do, to come up with the perfect word for:
- Email subject lines
- Presentation titles
- Blog post headlines
- Product descriptions
And dozens of other written and verbal forms of communication that are intended to drive action.
As Mark Twain said,
The difference between the almost right word & the right word is really a large matter–it’s the difference between the lightning bug and the lightning.
Grab a copy of Words That Sell and refer to it often, it will be Worth Your Time.