Comments on: Kissing SEO Good-Bye As A Stand-Alone Marketing Strategy http://www.tinyandmighty.com/seo-stand-alone-strategy Wed, 16 May 2012 13:16:16 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Ivan Temelkov http://www.tinyandmighty.com/seo-stand-alone-strategy/comment-page-1#comment-965 Ivan Temelkov Thu, 14 Jan 2010 21:36:17 +0000 http://www.russhenneberry.com/?p=3269#comment-965 Russ, I have never personally recognized SEO as a stand-alone Marketing Strategy. Although I have worked hard on optimizing websites for SEO so that in the long haul there would be organic traffic coming thru. SEO simply is not enough for a website to survive although should not be overlooked as well. I think that as search engines refine their algorithm we will see new implementations and will have to keep up with new strategies to succeed with SEO. @ivan_temelkov Russ,

I have never personally recognized SEO as a stand-alone Marketing Strategy. Although I have worked hard on optimizing websites for SEO so that in the long haul there would be organic traffic coming thru. SEO simply is not enough for a website to survive although should not be overlooked as well.

I think that as search engines refine their algorithm we will see new implementations and will have to keep up with new strategies to succeed with SEO.

@ivan_temelkov

]]> By: Russ Henneberry http://www.tinyandmighty.com/seo-stand-alone-strategy/comment-page-1#comment-961 Russ Henneberry Thu, 14 Jan 2010 15:27:58 +0000 http://www.russhenneberry.com/?p=3269#comment-961 @Chris Kovac --- Love it -- re: I feel social media is the world’s best and most cost effective focus group. --- so many talk about listening to their market but very few are doing it. What is one of Dale Carnegies rules in his timeless book -- How To Win Friends and Influence People -- Be a Good Listener. Too many people are talking and not enough listening going on. I will definitely check out these tools you mentioned! Thanks Chris! @Chris Kovac — Love it — re: I feel social media is the world’s best and most cost effective focus group. — so many talk about listening to their market but very few are doing it.

What is one of Dale Carnegies rules in his timeless book — How To Win Friends and Influence People — Be a Good Listener. Too many people are talking and not enough listening going on. I will definitely check out these tools you mentioned! Thanks Chris!

]]> By: Chris Kovac http://www.tinyandmighty.com/seo-stand-alone-strategy/comment-page-1#comment-949 Chris Kovac Wed, 13 Jan 2010 18:21:50 +0000 http://www.russhenneberry.com/?p=3269#comment-949 Hi Russ, Great post! For me, SEO has always been a cornerstone of a good online marketing communications plan. With new social monitoring tools available (I like Spiral16 and Social Radar for specific reasons -- but, there are a number of free tools -- we were a bit disappointed in Radian6) it is imperative that marketers listen and participate in the marketplace. I feel social media is the world's best and most cost effective focus group. It's important to monitor your company/brands, but I encourage marketers to also look at your competitors and marketplace issues. These insights will also help your SEO efforts to be more relevant and improve ROI. Keep up the good work! @chriskovac Hi Russ,

Great post! For me, SEO has always been a cornerstone of a good online marketing communications plan. With new social monitoring tools available (I like Spiral16 and Social Radar for specific reasons — but, there are a number of free tools — we were a bit disappointed in Radian6) it is imperative that marketers listen and participate in the marketplace. I feel social media is the world’s best and most cost effective focus group. It’s important to monitor your company/brands, but I encourage marketers to also look at your competitors and marketplace issues. These insights will also help your SEO efforts to be more relevant and improve ROI.

Keep up the good work!

@chriskovac

]]> By: Russ Henneberry http://www.tinyandmighty.com/seo-stand-alone-strategy/comment-page-1#comment-946 Russ Henneberry Wed, 13 Jan 2010 17:27:28 +0000 http://www.russhenneberry.com/?p=3269#comment-946 @Greg --- Thanks Greg! So much of SEO is about building links -- and short of doing some shady things -- it is difficult to get links without first building something worthwhile and giving people a reason to link to it -- I guess my point is that SEO is just part of a larger "ecosystem" of online marketing tactics. @Greg — Thanks Greg! So much of SEO is about building links — and short of doing some shady things — it is difficult to get links without first building something worthwhile and giving people a reason to link to it — I guess my point is that SEO is just part of a larger “ecosystem” of online marketing tactics.

]]> By: Greg http://www.tinyandmighty.com/seo-stand-alone-strategy/comment-page-1#comment-945 Greg Wed, 13 Jan 2010 17:20:07 +0000 http://www.russhenneberry.com/?p=3269#comment-945 Russ, Well done. I had been thinking this myself. I think SEO gets a lot of attention because in comparison to building and engaging your community, SEO is fairly easy. In my industry (office supplies) I compete with some very big, deep-pocketed companies. I can not win the Pay per click battle or out-rank them...but I can compete on price and kill them on service, if only people knew about that. So right as you are posting this, I find I am thinking a lot more about ways to build and engage my customers and prospects, and just a little about SEO. It's like you read my mind or something... Russ,

Well done. I had been thinking this myself. I think SEO gets a lot of attention because in comparison to building and engaging your community, SEO is fairly easy.

In my industry (office supplies) I compete with some very big, deep-pocketed companies. I can not win the Pay per click battle or out-rank them…but I can compete on price and kill them on service, if only people knew about that.

So right as you are posting this, I find I am thinking a lot more about ways to build and engage my customers and prospects, and just a little about SEO. It’s like you read my mind or something…

]]> By: Sam D http://www.tinyandmighty.com/seo-stand-alone-strategy/comment-page-1#comment-944 Sam D Wed, 13 Jan 2010 16:54:04 +0000 http://www.russhenneberry.com/?p=3269#comment-944 Good post Russ! SEO has never been a real great stand alone marketing strategy. It has always worked better in conjunction with Pay Per Click or something. Now, with so much communication going on in social media sites, seo is working well with these tactics. Good post Russ! SEO has never been a real great stand alone marketing strategy. It has always worked better in conjunction with Pay Per Click or something. Now, with so much communication going on in social media sites, seo is working well with these tactics.

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